Real Leaders.
Real Talk.
One Unforgettable Day.
ADVANCE brings together the leaders steering the future of advertising—from billion-dollar brand builders to platform pioneers, creative disruptors, and media innovators.
September 17 | NYC | Skylight at the Refinery
*Complimentary tickets for qualified Brands and Advertisters
Wyclef Jean Joins ADVANCE
He’s worked with Beyoncé, Santana, and Shakira. Now, Wyclef Jean is shaping music’s future with Google DeepMind and joining ADVANCE to share how marketers can create, connect, and experiment in the AI Era.
Check out the brands attending this year
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A can't miss event for digital advertising
We're breaking the boundaries between creativity, commerce, technology and storytelling, convening a conversation that moves advertising forward into a new era of brand love, business growth and advertising for good.
Big thinkers. Bold ideas.
One day only.
ADVANCE brings together the leaders steering the future of advertising—from billion-dollar brand builders to platform pioneers, creative disruptors, and media innovators.
These aren’t panels for panels’ sake. Expect bold perspectives, practical strategies, and a front-row seat to the conversations that will define what’s next across AI, storytelling, attention, and performance.
The experience
Discover how creativity, media, and AI are converging to redefine advertising in must-see mainstage keynotes with transformative industry leaders and interactive breakout sessions crafted by brilliant advertising minds.
The people
Join 500+ brand and agency leaders, innovators, and decision-makers in meaningful, memorable conversations that help shape the future of the industry.
The takeaways
Return to your organization equipped with actionable strategies, fresh perspectives, and useful tools to drive real impact on your marketing plans for the rest of 2025 and beyond.
Get on the right track
to transform your brand.
Choose your journey: Creativity. Commerce. Or both.
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Creative AI Track
Explore how leading brands scale bold, authentic creative faster and smarter with AI. Our Creativity Track will show:
- Scale platform-native creative
- Short-form video & CTV engagement
- Use creative data to predict resonance
- Automation & real-time insights for creative
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Commerce AI Track
See how future-facing brands are reshaping performance with intelligence, agility, and full-funnel thinking.
- Close the creative-conversion gap with AI
- Media mix optimization
- Adaptive measurement for better decisions
- Zero-party data for personalized commerce
"We're breaking the boundaries between creativity, commerce, technology and storytelling, convening a conversation that moves advertising forward into a new era of brand love, business growth and advertising for good."
Industry Speakers
Attendees
Sessions
See the industry leaders who took the stage at ADVANCE 2024
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FAQs
We offer a range of ticket options, including complimentary access for eligible attendees. Complete the registration form to request your ticket. All submissions will be reviewed, and you’ll be notified of your status shortly after.
ADVANCE is a curated event for senior marketers and agency leaders driving digital innovation at scale within providing complimentary tickets to qualified attendees from a brand or advertising organization.
To be eligible, applicants must:
- Hold a Director-level role or higher
- Oversee a significant digital advertising budget across multiple platforms
- Register using a corporate email address
Note: Meeting these criteria does not guarantee admission. All submissions are subject to review.
Interested in partnering with us at ADVANCE? Please contact events@smartly.io for details on available sponsorship packages.
Skylight at The Refinery: 300 Kent Ave, Brooklyn, NY 11249Located in Williamsburg, Brooklyn, The Refinery is easily accessible from across New York City.
Subway: J / Z / M / L / G lines
Ferry: East River Ferry to North or South Williamsburg stops
Bus: B32, Q59, Williamsburg Bus Terminal
Bike: Dedicated bike lanes along Kent Avenue and nearby Citi Bike stations
Walk: A short walk from the Williamsburg Bridge
Still have questions?
Please direct all press to press@smartly.io
Shape the future of advertising with us
One day. 500+ leaders. Big ideas, bold strategies, and real conversations you won’t find anywhere else. You belong in the room.
