Your library for digital advertising trends, insights, and best practices from industry experts to help you level up as a marketing professional.
How are marketers, like you, staying on top of the latest industry changes? To find out, we partnered with Forrester Research to survey savvy digital advertisers to uncover how they manage creative production and media execution challenges. Findings from the survey include:
Prepare to enhance your ad creative, scale your campaigns and streamline workflows. How to Master Media & Creative Optimization is your roadmap to accelerate your media and creative workflows, improve collaboration across your marketing organization and boost your campaign performance.
It’s (almost) the most wonderful time of the year! As the holiday shopping season nears, it’s time for brands to focus on how to make the most of their social advertising.