Ebooks and Reports

Your library for digital advertising trends, insights, and best practices from industry experts to help you level up as a marketing professional.

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The State of Digital Creative: ‍What Do Consumers Really Want From Ads?

A deep-dive, consumer-first view of Creative Excellence. Find out what your consumers want and how to deliver it

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Smartly Startup Guide: Your Snapchat Advertising Playbook

Our playbook is the go-to resource for performance marketers exploring the opportunities on Snapchat as the intersection of entertainment & community.

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How to Master Brand Measurement in Real-Time

What if you could get in front of poor ad performance and prevent it? You can make assumptions based on manually cobbled together data points, but that’s not going to drive as effective a view of your performance as data streaming in together in real time, to one consolidated view. It’s time for savvy marketers to uplevel the approach by supercharging the roles of brand building and performance marketing with a more unified strategy.

Trends
Creatives
Performance
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The Guide to Gen AI for Digital Advertising Excellence
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Travel Marketers' Ultimate Guide to Elevating Digital Advertising Experiences
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Digital Advertising Trends for 2024: Navigating Challenges and Strategic Shifts
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Forrester Report: Optimize Creative and Paid Media Through a Single Source of Truth
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How to Master Media & Creative Optimization
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The Work Smartly Guide to Crushing the Holiday Season 2023
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The Ultimate Guide to Creative Strategies at Scale
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Shopping Ads: Unlocking Success in the Digital Age
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Don't Make Ads, Make TikToks
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Digital Advertising Trends in 2023
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How Consumers are Shopping this Holiday Season
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Trending: Video and Creative in Social Media
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How to Engage Gen Z on Social Media
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Global Social Advertising Trends in 2022
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The Social Advertiser’s Holiday Guide 2021
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How Will Consumers Shop This Fall
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Global Social Advertising Trends in 2021
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Global Social Advertising Trends Among Retailers in 2021
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Grocery Guide for Unlocking Shopper Engagement
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Retail Re-UP: Adjusting to the Next Normal of Social Advertising
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Creative Testing Playbook
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Pin to Win - Best Practices For Brands to Get Started On Pinterest
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