Build custom expressions that measure against the metrics or attribution windows that matter most to your business goals. Smartly.io error-proofs reporting by centralizing KPI management.
Smartly.io gathers data sources under one roof, saving your team hours of jumping between different platforms. Leverage real-time data from first- and third-party data integrations—such as Server-to-Server, Mobile Measurement Partners, and Web Analytics—to optimize strategies, reach high-quality audiences, and improve engagement with existing audiences.
Test the performance of your campaigns by running Split, Lift, and Multi-Cell Lift Tests; and compare results across any KPI. Smartly.io makes it easy to estimate how much test budget you need for meaningful, statistically significant results and put those results.
Identify your best (and worst) ads across accounts or social platforms, and make changes with just a few clicks. Scheduled email alerts notify you of performance-related problems so you can quickly pause underperforming campaigns or scale budgets across your highest-performing ads. Easy-to-share reporting views keep key stakeholders in the loop.
Integrate custom KPIs and first- or third-party data sources that goes beyond native ad platform measurement limitations.
Mine your numbers for insights and analyze your campaign performance to learn what's working, and take immediate action across social platforms.
Track performance trends across your entire funnel with flexible reporting and visualizations for rapid and accurate decision-making.