The Evolution of Social Advertising in 2020

Global Report - September 2020

Over the past several months, brands have had to reevaluate their current workflows, budgets, and strategies to adapt to changes brought on by the pandemic.

To help brands prepare and keep up with changes in consumer preferences, we surveyed over 2,000 consumers globally for the second time this year to better understand how social advertising impacts the way they view brands. 

After Reading This Report You’ll Learn:

• What consumers expect to see in social ads
• How consumers' shopping habits on social have evolved
• Industry-specific trends