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Creative Predictive Potential

Know what’s going to work before your ads even run.

Smartly Creative Predictive Potential uses AI to forecast creative effectiveness across channels, helping you launch stronger campaigns with clarity, not guesswork.

Smarter predictions. Stronger performance.

Creative Predictive Potential replaces guesswork with foresight. Predict how your ads will resonate before launch, validate creative potential in minutes, and get ahead of fatigue.

Launch with confidence, not guesswork

AI-powered Creative Predictive Potential predicts how your creative will resonate with your audience before launch, grading attention, emotion, and engagement so you invest only in what connects.

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Instant, scalable validation

Smartly’s real-time AI prediction replaces slow, costly pre-tests with insights in minutes, helping you refine creative quality and move to market faster.

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Stay ahead of performance loss

Predictive testing reveals when creative loses impact, helping you fine-tune visuals and pacing for each audience and channel.

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How Creative Predictive Performance Works

Turn predictive scoring into creative strength

Creative Predictive Potential brings intelligence to your creative process. See how your ads will perform, understand where attention goes, and act on data-driven recommendations before launch.

Score every creative confidently

Get an instant view of each asset’s potential, complete with emotion-based scores and scene-by-scene insights, and identify what needs refinement.

See what captures attention

Attention Heatmaps visualize where your audience focuses and when you lose them. Adjust visuals, messaging, and pacing to maximize engagement and hold attention longer, all before launch.

Get clear, creative guidance

Smartly’s AI delivers actionable recommendations for every asset. Strengthen weak spots and iterate top performers so your creative is optimized before spending a dollar.

Honestly, we'd rather just show you.

Chat with our team to see how Smartly transforms the fragmented advertising ecosystem into something suspiciously manageable.