Find & Inspire the Most Valuable Players With Facebook Campaigns
Global revenue from mobile gaming has been leveling up significantly in the last few years, with $40.6 billion being spent last year alone in the category worldwide. With this ebook, you'll learn the 4 levels of mastery that will ensure that your next game launch is a success!
Get the full picture:
- Basic testing & audience selections
- Campaign structure best practices
- New ad formats (hint: it's playables)
- Pivots, cohorts & app events
- Return on ad spend & customer lifetime value
- Game launch lifecycle
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