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Aromatics International is a leader in the essential oils industry. They partnered with Smartly.io accredited eBoost agency to drive outstanding results.
After testing Facebook Advertising internally and seeing the potential of the channel, Aromatics realized they needed a technology and advertising partner to help them maximize results. Their large product catalog and high purchase volume were a perfect match for the Smartly.io Agency Partner program as they were looking for someone to manage their advertising. The goal of the cooperation was to expand Aromatics’ customer base and grow website revenue at a profitable Return On Ad Spend (ROAS).
eBoost Consulting conducted a customer audit of Aromatics’ Facebook ad account to determine what was working, what needed improvement and what opportunities were being missed. This kickstarted a process of implementing a full marketing funnel solution at each stage of the consumer journey powered by the Smartly.io platform:
eBoost launched campaign optimization based on the data coming in and steadily grew ad spend and profitability. In the 5 months after going live, Aromatics increased monthly ad spend by 33% while simultaneously growing revenue from advertising by 169% and doubling ROAS from 643% to 1304%. They estimated 57% of the revenue came from new customers.
“eBoost is proactive and innovative, always finding solutions and using the latest technology. Their work has helped bring in new customers and increase sales volume." Jaren Williams, President, Aromatics
eBoost is a certified Smartly.io Agency Partner - find out more about our Agency Partner Program here.
Return On Ad Spend
Revenue from Ads
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