Trendyol is the largest e-commerce company in Turkey, as well as one of the leading global e-commerce platforms. Founded in 2010, Trendyol has been a growing brand in the market ever since. Trendyol digital marketing team has been partnering with Smartly.io to optimize and expand their Facebook and Instagram marketing efforts for 4 years.
“As Trendyol’s digital marketing team, everyday we look for new ways to perform better. Smartly.io's Automated Ads solution allowed us to save time and helped us innovate on our video processes. It opened a new major chapter in our daily lives! Thanks to the Smartly.io team for always being there 5/24 when we need it.”
Zeynep Çetin, Senior Digital Marketing Specialist
With automation, Trendyol is able to save approximately 80% of the time previously spent on uploading/creating campaigns. By reducing their manual work, they can be more flexible in creative testing, and more agile in launching teaser videos that lead up to major events
This saves Trendyol about 80% of their time by uploading and creating campaigns at the same time.